Social Media

SG3 Communications is Accepting New Clients

SG3 Communications is now accepting new clients. Our mission is to help businesses (small, medium and large alike) create realistic goals backed by a well-researched strategy specifically designed to get results. And, we don't just get results. We analyze those results to strengthen our strategy. We don't rest. We don't chill. The hustle never quits.… Continue reading SG3 Communications is Accepting New Clients

public relations, Social Media

Why Your Business Cannot Afford to Not Afford Communications Expertise

It’s not easy being a business owner -- small or big. It’s even tougher to be the owner of a small business. Money is tight, and you want to squeeze the most out of every possible resource available to you. We understand. Looking at your books, you may ask: "Where can cuts be made as… Continue reading Why Your Business Cannot Afford to Not Afford Communications Expertise

Crisis Communications, Social Media

Video Analysis of Charlottesville Response

I'm a little late posting this video (to the blog) that I posted to the SG3 Communications YouTube channel. I jumped in for in-the-moment analysis of some Twitter responses that we saw during the Charlottesville crisis. I was, of course, coming at this from a public relations perspective. Check out the relatively short video analysis.… Continue reading Video Analysis of Charlottesville Response

Crisis Communications, public relations, Social Media

To Clap Back, or Not Clap Back … That is the Question

You do not need to be a well-schooled and/or well-trained social media manager to know trolls are out there, lurking, waiting for you to slip up so they lay digital hands on you. Truth be told, friends (and perhaps even enemies), some trolls do not need much of an opening to dive in and go… Continue reading To Clap Back, or Not Clap Back … That is the Question

Social Media

Yes, People Like to Attack Brands, or Jump on the Brand-Attacking Bandwagon

If you’ve ever run social media accounts, for a large impactful brand, you know how this oftentimes plays out, you know what time it is. People feel comfortable attacking brands – no two ways about it. People who are angry, in social media, can develop a mob-like mentality. In many cases, it doesn’t take much… Continue reading Yes, People Like to Attack Brands, or Jump on the Brand-Attacking Bandwagon

public relations, Social Media

Why Should a Company Invest in PR and Social Media Services?

As a small business, we understand the challenges our fellow small business owners face. Making ends meet ... that's no joke. Whether you're going all in, on your small business, or it's your side hustle, it's a challenge. As a small business owner, you count every dime, nickel and penny. It's critical. See, that small… Continue reading Why Should a Company Invest in PR and Social Media Services?

Internal Communications, public relations

Stop Poor Internal Communication from Destroying Your Culture

Internal communication is as underrated as it is important. Most people think little about it until a problem arises. If you’ve allowed a bad culture to go unchecked, for too long, you run the risk your problem may have been discovered too late. If it’s that toxic, chances are your internal communication was poor to… Continue reading Stop Poor Internal Communication from Destroying Your Culture