To Clap Back, or Not Clap Back … That is the Question

You do not need to be a well-schooled and/or well-trained social media manager to know trolls are out there, lurking, waiting for you to slip up so they lay digital hands on you. Truth be told, friends (and perhaps even enemies), some trolls do not need much of an opening to dive in and go … Continue reading To Clap Back, or Not Clap Back … That is the Question

Why Should a Company Invest in PR and Social Media Services?

As a small business, we understand the challenges our fellow small business owners face. Making ends meet ... that's no joke. Whether you're going all in, on your small business, or it's your side hustle, it's a challenge. As a small business owner, you count every dime, nickel and penny. It's critical. See, that small … Continue reading Why Should a Company Invest in PR and Social Media Services?

Stop Poor Internal Communication from Destroying Your Culture

Internal communication is as underrated as it is important. Most people think little about it until a problem arises. If you’ve allowed a bad culture to go unchecked, for too long, you run the risk your problem may have been discovered too late. If it’s that toxic, chances are your internal communication was poor to … Continue reading Stop Poor Internal Communication from Destroying Your Culture

Integrate YouTube into your Social Media Strategy

I love YouTube. Frankly, I spend many hours watching videos on various topics: commentaries, history, movies and TV shows, music, self-help, entertainment, commentaries and more. YouTube has something for everyone. Truthfully, if I need to fix something around my house, I almost always check YouTube, first. I’ve saved a lot of money doing so. Remember … Continue reading Integrate YouTube into your Social Media Strategy